A.P. Giannini was a true American pioneer.


He built the Bank of America, from scratch, into one of the most powerful banks in the world, and he did so on the strength of an unshakable faith in “the little guy.”

Forget the rich; if a man had integrity and calluses on hands, A.P. would loan him money. His bank embedded that philosophy inside the BankAmericard, which later became the Visa card, that revolutionary piece of plastic.


In this book, we tell the whole story, with a detailed narrative and exquisite visuals. Reviewers have called it the finest book ever written about the credit card industry. Visa executives were over the moon.